The restaurant industry entered 2025 with a retention problem — and the data made that impossible to ignore. The DataDelivers 2025 Restaurant Guest Engagement Report analyzed guest behavior across more than 2,000 restaurant locations, 180 million transactions, and 68 million unique guests, revealing a…
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What 2025 Revealed About Guest Behavior That Restaurants Are Acting on in 2026 The restaurant industry in 2025 wasn’t defined by sudden disruption. Instead, it was shaped by subtle but meaningful shifts in guest behavior—changes that steadily influenced performance, retention, and long-term growth. …
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As a restaurant franchisor managing a portfolio of nearly 30 distinct brands, including household names like Cold Stone Creamery and Baja Fresh, Kahala Brands operates in a uniquely complex environment. For Brandon Hodgins, the Director of Loyalty Marketing, this complexity created a significant operational hurdle….
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As we step into 2025, we’re taking a moment to look back at the incredible strides we made in 2024. Last year was one of growth, new beginnings, and game-changing innovations for DataDelivers. Together with our clients and partners, we achieved milestones that set the…
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The DataDelivers 2024 Restaurant Guest Engagement Report presents a comprehensive analysis of guest behavior across more than 2,000 restaurant locations encompassing purchase behavior data from 65 million guests. This report illuminates trends in restaurant consumer behavior, retention levels, and the impact 1:1 marketing has on these behaviors.
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